• YMC competition winner


    We’re pleased to announce that illustrator, Alessandra Genualdo, is the winner of our
    #YMCgavetome competition. She produced this impressive illustration of some of her
    favourite AW14 YMC pieces. Which include the pink cocoon coat, navy cropped cable knit
    and the Solovair patent tassel loafer.

    Alessandra is an illustrator living and working in London and we love her work. It’s all
    beautifully displayed on her website

    Shop the pink cocoon coat here
    Shop the navy cropped cable knit here
    Afraid the Solovair patent loafer is sold out! Keep a close eye on SS15 coming soon…

  • Brady Bags at YMC



    Founded by two brothers in Birmingham in 1887, Brady Bags began making leather gun
    cases before expanding their range over the years to include a variety of the finest leather
    goods. Today, the Brady name is world-renowned for their use of high-quality, durable
    materials and their traditional craftsmanship.

    Manufactured in Walsall, each Brady bag is made by hand – their ‘no short cuts’ ethos
    means that production involves seven different processes, which take years to learn.
    Proudly traditional, they still produce styles from the 30’s and 40’s using the original

    We have come together to merge our contemporary design with Brady’s durable traditional rucksacks and tote bags.
    Incorporating Harris Tweed, brass fittings and English bridle leather, they are classic and
    practical in shape and produced at the highest quality.




    Shop the YMC x Brady collaboration

  • YMC Free Delivery

    Time is running out to get those christmas gifts but we wanted to ease the strain a bit for
    you here at YMC. We’re offering free shipping worldwide until Thursday. So, get shopping!
    Not long to go…

    Shop YMC for him and for her


  • YMC Scottish knitted jumpers




    The makers of some of our cosiest knits, Harley of Scotland, have been
    combining traditional methods with high-quality materials for over 80 years. Their
    founder, Peter Harley Buchan, drew from his experiences amongst fishermen on
    the Scottish Isles and was inspired to establish a company that are marked out
    by a time-honoured ethos and an emphasis on sourcing the softest and finest-
    quality yarns.




    While remaining respectful of this heritage, Harley of Scotland have continued to
    build on their craft by introducing modern processes and technology, and
    training a highly skilled and dedicated team. Their attention to detail and
    dedication to producing ‘the softest, warmest and most beautifully natural
    woollens’ is evident in the quality and feel of our brushed wool and cashmere

    Shop YMC knitwear for him and for her 



  • #YMCgavetomecompetition – Win £500 to spend at YMC

    It’s almost Christmas, and to get us all into the festive sprit we’re running a competition – we’ve a gift card for £500 and a lovely selection of  YMC Scottish knitted accessories to give away! Details of the three prizes up for grabs and how to enter below:

    #YMCgavetome Competition: WIN #YMC Gifts from our online store.

    Prize #1: 1 x £500 Gift Voucher
    Prize #2 & #3: 1 x YMC Hat, Gloves and Scarf (for either men or women)

    How to enter:

    1. Follow @ymclondon on instagram
    2. Regram a photo of your favourite YMC piece from our AW14 collection – from now until 12.12.14
    3. Use the hashtags #YMCgavetome & #YMC

    To be able to enter you need to have an open profile on Instagram. Competition closes at midnight,  12.12.14. Good Luck!!

    Winners will be announced 13.12.14. Gift card may only be used on YMC’s own, non sale product.