• Hang Loose event


    Last night we had our Hang Loose event at our Hanbury Street store in Spitalfields and it
    was a great night! Thanks to all that came down, Stella for providing the
    drinks and our designer Fraser Moss for keeping the trunes going all evening. 
    Keep an eye out for our next event soon!

    Free shipping on the website all weekend!

    Use code: HANGLOOSE


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  • World, Hang Loose!



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    To celebrate our new season ‘Hang Loose’ print which incorporates the iconic surfers’
    hand signal, we are hosting an in-store event at our Hanbury Street shop on Thursday
    21st May.
    Featuring one of our favourite world cities, London, New York, Paris or Moscow, the print
    appears on a capsule range of sweats and tees in a variety of colour ways.
    There’ll be drinks on the house for our guests, supplied by our friends at Stella, and the
    tunes will be provided by our designer Fraser Moss who will be playing an eclectic Radio
    Buzzy set.
    Sip on a beer, and join us for the new YMC Summer movement; World, hang loose!

    YMC
    23 Hanbury St, E1 6QR
    Thursday 21st May
    6pm – 9pm



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  • YMC Recommends


    We’ve put together a selection of upcoming events happening in London,
    to keep everyone busy over the bank holiday weekend:

     

    Riviera Style: Resort and Swimwear Since 1900

    We’re crossing our fingers for some warmer weather to arrive soon, and it looks the
    Fashion and Textile Museum feel the same way. This exhibition opens on May 22nd (this
    Friday), and showcases the evolution of beachwear fashion over the past 100 years. It’s a
    fun and visually exciting show, but also focusses on the technological advances of
    designing fabrics suitable for bathing. A fascinating retrospect, the show includes beach
    garments from all over the world.



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    Alchemy Festival

    Head down to the Southbank Centre before May 25th to check out Alchemy, a ten-day
    festival which celebrates South Asian culture and heritage. There are free performances,
    art exhibitions and workshops running every day – plus an amazing food market, featuring
    the best of Eastern-inspired street food and speciality drinks. We couldn’t ask for much
    more.



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    The London Photograph Fair

    Held in the beautiful, historical setting of Two Temple Place, the Photograph Fair (May
    23rd – 24th) has an emphasis on vintage photography. There’ll be a wide–spanning array
    of images on show; from photographs dating back to the 1840’s, to fashion and film
    images from the 60’s and 70’s. All the works on display are available to buy, but you don’t
    need to be an experienced collector to enjoy the fair – the breadth and variety of work on
    display ensures there’s something for everyone.



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  • A Strange Place To Meet


    Photography: Craig Fordham
    Styling: Simon Martin
    Hair and make up: Freya @ S Managment
    Models: Ed and Kirsty @ Models 1


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    Mens pieces in order of appearance: Work Jacket (khaki)Work Trouser (khaki)Overshirt
    (navy)
    Short Sleeve Crew (navy/cream)Baseball Shirt (royal)Coach Jacket
    (navy)
    Flasher Mac (grey)


    Womens pieces in order of appearance: Mircrodot Jumpsuit (black/white)Breton Stripe
    (black/cream)
    Boyfriend Jacket (black)Nautical Top (navy)


  • YMC Store: Hanbury St



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